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By function · gtm sales

AI sales tools for startups.

Sales tooling lives in two camps: enterprise rev-intel platforms (Gong, Outreach, Salesloft) and SMB-friendly self-serve tools. Magpie covers the latter. Outbound automation (Smartlead, Lemlist, Reply, Instantly), AI SDRs (11x, Regie, Artisan), signal-based prospecting (Persana, UserGems, Common Room). Compliance-aware self-serve is the discipline — tools that work for a 3-person sales team and scale to 30 without a contract migration.

26 tools matched. Curated and scored by Magpie's six-dimension rubric.

ManyChat

4.7

AI chat automation for Messenger/IG/SMS

$15/mo·MVP → Seed

Best in classAPIFree tier

Apollo.io

4.6

B2B prospecting with AI sequencing

$49/mo·MVP → Growth

Best in classAPIFree tier

Close

4.6

The CRM built for fast-growing sales teams

$19/mo·Seed → Growth

Best in classAPI

Freshsales

4.6

AI CRM for SMBs with Freddy AI

$11/mo·MVP → Growth

Best in classAPIFree tier

Reply.io

4.6

AI cold email sequencer with Jason AI SDR

$60/mo·Seed → Growth

Best in classAPI

Pipedrive

4.5

Sales-focused CRM with AI assistant

$14/mo·MVP → Growth

Best in classAPI

Attio

4.3

AI-native CRM with MCP for the next era of companies

$34/mo·Seed → Growth

RecommendedMCPAPI

Jasper

4.3

AI marketing copy with brand voice training

$49/mo·MVP → Growth

RecommendedAPI

Lavender

4.3

AI email coach for sales reps

$29/mo·MVP → Series A

RecommendedAPI

Folk

4.1

Lightweight relationship-first CRM

$19/mo·MVP → Seed

RecommendedAPI

HubSpot Breeze

4.0

AI built into HubSpot CRM

$9/mo·MVP → Growth

Consider with caveatsMCPAPIFree tier

Lemlist

3.9

Multichannel cold outreach platform

$39/mo·MVP → Growth

Consider with caveatsAPI

Clay

3.8

GTM research and enrichment with AI

$149/mo·Seed → Growth

Consider with caveatsAPI

Copy.ai

3.8

GTM AI for sales and marketing content

$36/mo·MVP → Growth

Consider with caveatsAPIFree tier

PhantomBuster

3.7

Sales automation and LinkedIn scraping

$69/mo·MVP → Growth

Consider with caveatsAPI

Instantly

3.6

Cold email at deliverability scale

$37/mo·Seed → Series A

Consider with caveatsAPI

Smartlead

3.6

Cold email outreach at scale with unlimited mailboxes

$39/mo·MVP → Growth

Consider with caveatsAPI

Persana AI

3.5

Agentic prospecting with 75+ buying signals

$85/mo·Seed → Growth

Consider with caveatsAPI

Regie.ai

3.5

AI sales engagement and Auto-Pilot agents

$89/mo·Seed → Series A

Consider with caveatsAPI

UserGems

3.5

Champion job-change tracking and AI prospecting

Contact·Series A → Growth

API

Default

3.4

Inbound RevOps automation platform

$250/mo·Seed → Growth

API

Alta

3.3

Autonomous prospecting agent layer

Contact·Seed → Growth

API

Twain

3.2

AI email coach for cold outreach

$19/mo·Solopreneur → Seed

Bland AI

2.6

Phone-call AI agents from $0.14/min — start calling without a platform fee

Free·MVP → Series A

API

Artisan AI

2.5

Ava, the AI BDR

Contact·Seed → Growth

API

11x.ai

2.3

Alice, the AI SDR

Contact·Seed → Growth

API

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