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Folk
Lightweight relationship-first CRM
RecommendedAPIZapierSOC 2
Audited by Jack Phillips · Updated June 2026
Overall score
4.1/ 5
SME fit4/5
per-seat pricing + free trial
JTBD4/5
solid named JTBD
Integration5/5
API + Zapier + 8 integrations
Trust3/5
growing, founded 2020
Quality4/5
4.5 on G2 (100 reviews)
Compliance4/5
SOC 2 + GDPR
About
Folk is a lightweight CRM designed for relationship-driven teams like agencies, VCs, and consultancies. It syncs contacts from Gmail, LinkedIn, and other sources, supports custom pipelines, and includes AI to draft messages and enrich profiles.
Best for: Agencies, VCs, and small teams managing relationship pipelines across channels.
Pricing
Standard
- Monthly
- $24
- Annual /mo
- $20
- Billing
- per_user
- Notes
- Contact management; pipelines; email sync; Chrome extension
Premium
- Monthly
- $48
- Annual /mo
- $40
- Billing
- per_user
- Notes
- Email sequences; dashboards; advanced reporting
Custom
- Monthly
- $100
- Annual /mo
- $80
- Billing
- per_user
- Notes
- Dedicated support; custom integrations; SLA · Contact sales for Enterprise
| Tier | Monthly | Annual /mo | Billing | Notes |
|---|---|---|---|---|
| Standard | $24 | $20 | per_user | Contact management; pipelines; email sync; Chrome extension |
| Premium | $48 | $40 | per_user | Email sequences; dashboards; advanced reporting |
| Custom | $100 | $80 | per_user | Dedicated support; custom integrations; SLA · Contact sales for Enterprise |
Key features
- LinkedIn contact import (folkX)
- customizable pipelines
- AI message drafting
- email campaigns
- contact enrichment
Integrations
GmailOutlookLinkedInZapierSlackCalendlyHubSpotMake
Trust & compliance
- Stage range
- MVP → Seed
- Founded
- 2020
- Status
- active
- SOC 2
- yes
- GDPR
- yes
- Data residency
- us
- External rating
- 4.5 on G2 (100 reviews)
- Last verified
- Jun 2026
Reviews
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