Category · AI sales tools
AI sales tools for startups.
Magpie's sales category leans toward what early-stage and SMB GTM teams actually use day-to-day. Outbound automation (Smartlead, Lemlist, Reply, Instantly), AI SDRs (11x, Regie, Artisan), and signal-based prospecting (Persana, UserGems, Common Room). We've deliberately excluded Gong, Outreach, and Salesloft despite their category dominance — their entry-level pricing is contact-sales-only and auto-DQs on Magpie's rubric.
15 tools in this category. Curated and scored by Magpie's six-dimension rubric.
Apollo.io
B2B prospecting with AI sequencing
$49/mo·MVP → Growth
Reply.io
AI cold email sequencer with Jason AI SDR
$60/mo·MVP → Series A
Lavender
AI email coach for sales reps
$29/mo·MVP → Series A
Lemlist
Multichannel cold outreach platform
$39/mo·MVP → Growth
Clay
GTM research and enrichment with AI
$149/mo·Seed → Growth
PhantomBuster
Sales automation and LinkedIn scraping
$69/mo·MVP → Series A
Instantly
Cold email at deliverability scale
$37/mo·MVP → Growth
Smartlead
Cold email outreach at scale with unlimited mailboxes
$39/mo·MVP → Growth
Persana AI
Agentic prospecting with 75+ buying signals
$85/mo·MVP → Series A
Regie.ai
AI sales engagement and Auto-Pilot agents
$89/mo·MVP → Growth
UserGems
Champion job-change tracking and AI prospecting
Contact·Series A → Growth
Default
Inbound RevOps automation platform
$250/mo·Series A → Growth
Twain
AI email coach for cold outreach
$19/mo·Solopreneur → MVP
Artisan AI
Ava, the AI BDR
Contact·Series A → Growth
11x.ai
Alice, the AI SDR
Contact·Series A → Growth
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