Tavus

Build conversational video agents

tavus.io ↗

Consider with caveatsMCPAPIZapierFree tierSOC 2

Audited by Jack Phillips · Updated May 2026

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Overall score

3.5/ 5

SME fit1/5

tiered pricing with step cliff + free tier · technical setup

JTBD4/5

solid named JTBD

Integration5/5

MCP + API + Zapier

Trust4/5

mature, founded 2021

Quality4/5

4.6 on G2 (100 reviews)

Compliance4/5

SOC 2 + GDPR

About

Tavus builds the foundational models for AI video agents. The platform exposes APIs for conversational video (real-time perception, dialogue and rendering at under 500ms latency via the Phoenix-4 and Raven-1 models) and for personalized video generation at scale. HubSpot invested in Tavus and the platform integrates natively with HubSpot, Salesforce and Zapier.

Best for: Engineering teams building real-time conversational video into their own products: patient intake, AI sales reps, customer-success agents and recruiting screens.

Pricing

Free (Basic)
Monthly
Free
Annual /mo
Free
Billing
flat
Notes
25 minutes conversational video;5 minutes video generation;25 stock replicas;Full API access · No credit card required
Starter
Monthly
$59
Annual /mo
n/a
Billing
usage_based
Notes
100 minutes conversational video;10 minutes video generation;3 custom replicas/month;Up to 3 concurrent streams · Overage: $0.37/min conversational, $1/min video generation
Growth
Monthly
$397
Annual /mo
n/a
Billing
usage_based
Notes
1,250 minutes conversational video;100 minutes video generation;7 custom replicas/month;100+ stock replicas;Up to 10 concurrent streams;Conversation recordings · Most popular tier; overage $0.32/min conversational, $0.90/min video generation
Enterprise
Monthly
n/a
Annual /mo
n/a
Billing
flat
Notes
Unlimited custom replicas;100% white-labeled;Custom concurrency;Guaranteed SLAs;SOC 2 + HIPAA on eligible plans;Dedicated support · Contact sales; volume discounts available
PALs Free
Monthly
Free
Annual /mo
Free
Billing
flat
Notes
Unlimited messaging;15 minutes calls;30+ languages · Consumer PALs product, separate from developer plans
PALs Plus
Monthly
$20
Annual /mo
n/a
Billing
flat
Notes
Unlimited messaging;150 minutes calls;MCP early access · Consumer PALs product
PALs Max
Monthly
$50
Annual /mo
n/a
Billing
flat
Notes
Unlimited messaging;500 minutes calls;MCP early access · Consumer PALs product

Tier	Monthly	Annual /mo	Billing	Notes
Free (Basic)	Free	Free	flat	25 minutes conversational video;5 minutes video generation;25 stock replicas;Full API access · No credit card required
Starter	$59	n/a	usage_based	100 minutes conversational video;10 minutes video generation;3 custom replicas/month;Up to 3 concurrent streams · Overage: $0.37/min conversational, $1/min video generation
Growth	$397	n/a	usage_based	1,250 minutes conversational video;100 minutes video generation;7 custom replicas/month;100+ stock replicas;Up to 10 concurrent streams;Conversation recordings · Most popular tier; overage $0.32/min conversational, $0.90/min video generation
Enterprise	n/a	n/a	flat	Unlimited custom replicas;100% white-labeled;Custom concurrency;Guaranteed SLAs;SOC 2 + HIPAA on eligible plans;Dedicated support · Contact sales; volume discounts available
PALs Free	Free	Free	flat	Unlimited messaging;15 minutes calls;30+ languages · Consumer PALs product, separate from developer plans
PALs Plus	$20	n/a	flat	Unlimited messaging;150 minutes calls;MCP early access · Consumer PALs product
PALs Max	$50	n/a	flat	Unlimited messaging;500 minutes calls;MCP early access · Consumer PALs product